Playbook wires your stadium's sensor infrastructure into the coaching decisions that determine outcomes. Vendor-neutral. Process-transparent. Results that appear in the table.

0
0 platforms
0%
0 clubs

Every engagement follows the same four-phase arc. We publish the methodology because the process is the product — you shouldn't need to trust us, you should be able to verify us.

Phase 01

You're leaking insight on every possession.

We map every data source your organisation currently touches — GPS units, video platforms, wearables, manual entry — and identify the gaps between what's collected and what reaches a decision-maker.

Most clubs have 6–12 active data vendors. Fewer than 30% of the data those vendors generate ever surfaces in a coaching conversation. The audit tells you exactly where the signal is dying.

One Premier League club discovered 14 months of positional data sitting unqueried in a vendor's cloud. The audit found it in 48 hours.

Book Your Tech AuditSee what Phase 1 finds in your stack
LIVE
1
GPS & Positional Systems
Catapult, STATSports, Polar
2
Video & Tagging Platforms
Hudl, Wyscout, Sportscode
3
Medical & Load Management
Smartabase, Kitman Labs
4
Manual Entry & Spreadsheets
Shadow systems audit
5
Coaching Output Review
How data enters sessions
94%
of clubs have uncollected data
LIVE
1
Unified Data Ingestion Layer
API normalisation & scheduling
2
Central Data Warehouse
Schema design & governance
3
Analytics Pipeline
Transformation & enrichment
4
Coaching Delivery Layer
Dashboards & mobile outputs
5
Feedback Loop
Outcome tagging & model iteration
22 min
avg. pre-match prep after rationalisation
Phase 02

Every system talking to every other system.

We design the data architecture that should exist — a vendor-neutral blueprint showing what connects to what, where the single source of truth lives, and how queries reach coaches in under 60 seconds.

Architecture isn't about buying new tools. It's about making the tools you already own function as a coherent system. We've never recommended a platform we have a commercial relationship with.

A Bundesliga club reduced their pre-match data preparation time from 4 hours to 22 minutes after architecture rationalisation.

Book Your Tech AuditSee how Phase 2 designs your stack
Phase 03

Vendor-neutral wiring. No lock-in.

We execute the integration — connecting APIs, building transformation pipelines, and stress-testing data quality before a single coach sees a number. We work with your existing vendors, not against them.

Integration is where most analytics projects fail. Not from bad intentions — from under-specified contracts and engineers who've never watched a match. Our team has done both.

A national federation integrated 7 vendor platforms into a single coaching interface in 11 weeks. Zero vendor replacements required.

Book Your Tech AuditSee how Phase 3 connects your vendors
LIVE
1
API Mapping & Rate Limit Audit
All vendor endpoints documented
2
ETL Pipeline Build
dbt / Airflow / custom scripts
3
Data Quality Framework
Completeness, accuracy, latency
4
Live Match Stress Testing
3 full match cycles minimum
5
Documentation & Handoff
Internal team can maintain
7 → 1
vendor platforms unified in avg. engagement
LIVE
1
Coaching Staff Data Literacy
Tailored to role & experience
2
Workflow Embedding
Data in existing meeting rhythms
3
Custom Dashboard Training
Query without analyst dependency
4
30-Day Adoption Review
Usage analytics & gap close
5
Sustained Capability Plan
Internal champion development
2.3×
coaching query rate after full programme
Phase 04

The data reaches the pitch.

Analytics that don't change what happens in training don't count. We train coaching staff, not just analysts — building the habit of asking data questions and the fluency to interpret answers.

The final metre is the hardest. A head coach who trusts a sprint-load threshold will rotate differently. A fitness coach who can query the warehouse at 7am owns the morning briefing. Translation is where insight becomes competitive advantage.

Clubs that complete Phase 4 show 2.3× higher data-query frequency from coaching staff after 90 days versus clubs that stop at integration.

Book Your Tech AuditSee what Phase 4 looks like at your club
Start Here

The audit takes two days.
What it finds lasts a season.

A Playbook Tech Audit maps your entire data infrastructure, identifies the gaps between collection and decision, and delivers a prioritised integration roadmap. No vendor bias. No upsell pressure.

Book Your Tech Audit

48-hour turnaround on scheduling

Works across all major vendor stacks

47
Clubs Audited
12
Federations
31
Vendor Integrations
100%
Vendor Neutral

Download the Integration Playbook

47 pages on vendor-neutral architecture patterns, data governance for elite sport, and the exact questions to ask before signing any analytics contract.

No vendor affiliation. No sales sequence. One email, one resource.